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Why Illuminated Signs Are Key For Businesses

If you’re looking for a way to make your business more visible, an illuminated sign could be the perfect solution.

Illuminated signs are one of the most effective ways to grab attention and draw in customers. They can be customised to fit any brand or business, and they’re perfect for any type of location.

As a business owner, it’s important to make sure that you’re taking advantage of all the tools available to you in order to get the most out of your business. Here are some tips on why illuminated signs are key for your business.

What are illuminated signs and what are their benefits for businesses?

Illuminated signs are signs that are lit up from behind, typically with LEDs. This type of sign is highly visible and can be seen from a distance, making it an ideal choice for businesses that want to attract attention. 

They can be used for a variety of purposes, including advertising sales and promoting special events. They are also an effective way to improve the curb appeal of a business. 

Illuminated signs are available in a wide range of styles, so businesses can find an option that fits their brand identity. They are relatively easy to install and maintain, making them a cost-effective choice for businesses.

How do illuminated signs help businesses to achieve their marketing goals?

Illuminated signs are one of the most effective marketing tools available to businesses. With catchy colours and eye-catching designs, they can help businesses to achieve a variety of marketing goals, including increasing brand awareness, drawing customers into a store, and promoting special offers. 

These types of business signs are also highly visible, even in low-light conditions, making them an ideal way to reach customers 24 hours a day.

It’s little wonder that illuminated signs are a popular choice for many businesses looking to boost their marketing efforts.

What types of illuminated signs are available for businesses to choose from?

When it comes to illuminated signs, they come in a wide variety of styles and can be customised to fit the needs of any business.  Depending on the position and purpose of the sign, you may choose from some of the following types. 

Underawning lightboxes are typically used in shopping malls and along the street to mark your business position and are most commonly double-sided.

Backlit fabricated letters use LED lights to illuminate the back of a letter which gives a halo effect. A halo effect is most commonly used for large building signs and internal shop fitting purposes.

Face and side-lit fabricated letters are alternatives to the backlit letter where, as the name suggests, the side or face of the letter is lit up using internal white led lighting.

Another type of illuminated sign is a neon sign which is more of a traditional style of illumination. Neon signs are created by sealing gasses like argon and mercury inside glass tubes. When an electric current is passed through the tubes, the gasses become excited and emit light. Neon signs are very bright and eye-catching. They are not as popular now due to the fragility of the glass and the decline of specialised manufacturers.

The invent of simulated neon signage using a flexible LED strip is often used as an alternative to neon.

How can businesses make sure that they select the right illuminated sign for their needs and budget?

Selecting the right illuminated sign for a business is important for many reasons. A well-designed sign can help to grab the attention of potential customers, while a poorly designed sign may blend in with the surrounding environment and fail to attract any attention.

Budget is also an important consideration, as businesses need to make sure that they select a sign that fits within their means. However, the most important factor to consider is the needs of the business. For example, a business that is open late at night will need a sign that is more visible in the dark than a business that closes early in the evening. 

By taking the time to assess their needs and budget, businesses can ensure that they select the right illuminated sign for their needs.


With an illuminated sign from Thomas Creative, you’ll get a top-quality product that will help your business stand out from the competition. We offer a wide range of options so you can find the perfect sign for your needs.

Contact us today to learn more about our illuminated signs and how they can benefit your business!